This Director provides innovative strategic leadership in all aspects of enrollment management, including overseeing all admission practices and outreach. This director collaborates closely with the strategic leaders in advancement, development, marketing, finance, and engagement. This Director has ultimate responsibility for the process of sourcing, attracting, yielding, enrolling, and retaining Chatham Hall students.
Serving on the School’s Rector’s Council and Administrative Leadership Team, the Director of Strategic Enrollment Management plays a critical role in driving enrollment growth and NTR and enhancing the school's visibility through strategic admission initiatives and collaboration on marketing and branding campaigns.
Role & Responsibilities
The Director of Strategic Enrollment Management provides innovative strategic leadership in all aspects of enrollment management, including overseeing all admission practices and outreach. This director collaborates closely with the strategic leaders in advancement, development, marketing, finance, and engagement. This Director has ultimate responsibility for the process of sourcing, attracting, yielding, enrolling, and retaining Chatham Hall students. Serving on the School’s Rector’s Council and Administrative Leadership Team, the Director of Strategic Enrollment Management plays a critical role in driving enrollment growth and NTR and enhancing the school's visibility through strategic admission initiatives and collaboration on marketing and branding campaigns. Chatham Hall equips curious thinkers to lead lives of impact.
Experience
Proven experience in enrollment management in an independent school or college setting
Required: demonstrated, hands-on experience administering need-based financial aid, including application review, award decision-making, and strategic stewardship of financial aid resources in partnership with school leadership
Strong financial acumen with substantial experience in financial aid administration and affordability planning
Boarding school experience required; deep commitment to grades 9–12 education
Appreciation for girls-centered education and a demonstrated commitment to diversity, equity, inclusion, and belonging
Demonstrated success developing and executing admissions and marketing strategies to support enrollment growth
Strong command of enrollment management principles and best practices
Experience with digital marketing, social media strategy, and content creation
Demonstrated success using enrollment management and financial aid platforms, including Blackbaud and Clarity
Minimum of five years of leadership experience, including admissions and enrollment work in an independent school setting
Education
Bachelor’s degree required, master’s degree preferred
Required Skills and Abilities
Excellent communication skills, including empathetic listening, engaging speaking and storytelling, and strong writing; comfortable presenting to a wide range of audiences
Deep understanding of enrollment, admissions, financial aid, and marketing trends and best practices, with the strategic vision to develop and implement innovative approaches
Ability to build authentic relationships and use data effectively to inform admissions and enrollment decisions
Proven ability to inspire, lead, and support a collaborative and inclusive admissions team
Strategic, analytical thinker with strong qualitative and quantitative skills and the ability to identify trends and make data-informed decisions
Experience researching, adopting, and applying best practices in enrollment management and financial aid
Strong organizational, managerial, and interpersonal skills; ability to manage, motivate, and collaborate effectively with others
High level of professionalism, integrity, and discretion in handling sensitive information
Enthusiasm for participating fully in campus and boarding community life to build meaningful relationships with students, faculty, and staff
Joy and passion for working with adolescents
High energy, flexibility, warmth, and a sense of humor
Willingness to travel as needed and to work occasional evenings and weekends
Total commitment to upholding the mission, philosophy, and values of Chatham Hall
Responsiveness to constituent needs with timeliness, care, and empathy
Role Responsibilities
The Director of Enrollment partners closely with school leadership to set data-informed enrollment and tuition goals and to guide a thoughtful, multi-year strategy that advances the school’s mission and long-term growth. This leader oversees a welcoming and engaging admission process, ensuring that every prospective family—from inquiry through enrollment—experiences warmth, clarity, and authentic connection. With responsibility for admission, financial aid, and retention committees, the Director ensures equitable decision-making and supports a vibrant, diverse student body. The Director uses data, research, and strong analytical tools to monitor trends, strengthen recruitment and retention, and adapt strategies across day and boarding programs. They cultivate meaningful relationships with families, consultants, feeder schools, and community partners, and collaborate closely with Marketing and Communications to develop compelling messaging and outreach. As a visible and fully engaged member of the school community, the Director leads and mentors the admissions team, oversees key events and recruitment travel, participates in senior leadership discussions, reports regularly to the Board, and upholds best practices that position the school for continued enrollment success.
Key Points
Domestic and international travel required, encompassing some evenings and weekends
School housing provided; all utilities and wifi included
Competitive salary and benefits package based on experience
Supervising office of three direct reports: Associate Director of Admission, Family and Student Experience Coordinator, and Enrollment Operations Manager
Commitment to Equity
Chatham Hall is committed to building a diverse and inclusive faculty and welcomes candidates from all backgrounds who will contribute to the life of the school and support its mission of empowering girls to lead lives of integrity, purpose, and impact. The job description outlines the key responsibilities and fundamental skills required for this role. It is not an all-inclusive list of duties, expectations, or competencies. The Head of School may assign additional tasks and requirements as necessary.
Interest and questions may be directed to Tammy Waters at twaters@chathamhall.org.
Full Job Description